SEO vs CRO:
Why They Should Always Go Together? While SEO focuses on boosting traffic to your site, CRO aims to convert that traffic by encouraging more people to take action, whether that be signing up for your newsletter, filling out a contact form, or purchasing. In other words, CRO helps you convert more of the traffic you drive with SEO.
So, how do you create content that not only ranks well but also converts visitors?
1- Create SEO content that matches search intent
2- Optimize content for conversions
3- Optimize content for mobile
Learn more about improving search visibility in detail in our Conversion Rate Optimization guide for E-Commerce/Shopify: